Sonen Horst Dassler tog över delar av företagsledningen 1976, ett år då Adidas tillverkade 45 miljoner par skor. När Adi Dassler avled 1978 tog Horst Dassler tillsammans med modern Käthe Dassler över ledningen av företaget. Adidas Copa Mundial, världens mest sålda fotbollssko, lanserades av Adidas 1979 och togs fram för VM i fotboll
29 май 2014 Бренд Arena был создан Хорстом Дасслером (Horst Dassler), президентом Adidas France, сыном основателя компании Adidas Ади The arena brand was created by sports visionary Horst Dassler, son of the Adidas and created the new performance swimwear brand known today as arena. Horst kom från en sportintresserad familj. Hans pappa Adi Dassler grundade Adidas och farbror Rudo Dassler grundade Puma. Sedan varumärket grundades har Arena was born in 1973 thanks to Horst Dassler who transformed his passion for swimming into a performance swimwear brand. arenawaterinstinct.com. Swimstore by arena.
Albertus Pictor. Subsidy. Cooperation Adolf Dassler. January 25.
1185846 Warkotsch, Horst 14/06/2000 1185846 00942063.9 German. 1186213 Sun Dassler Sport. 12/04/2000 1094729 and infants, beachwear,. footwear
In 1990, Arena was sold by Adidas to Japanese corporation Descente Ltd., which still commercialises its products. Horst Dassler (12 March 1936 – 9 April 1987): 215 was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas.Horst Dassler founded Arena, a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations. Horst Dassler was witness to history in the making. The legendary swimmer Marc Spitz won 7 gold medals in a single Olympic games, making Spitz the most decorated athlete in Olympic history.
In 1973 the arena brand was created by sports visionary, Horst Dassler, son of the Adidas founder and President of Adidas France. Since then arena has offered a wide range of swimming products and is universally recognized as one of the premium brands of high quality swimwear and equipment.
Horst himself was known as the father of sports sponsorship as a result of Horst Dassler, 51, the chairman of Adidas, the world's largest sporting goods manufacturer with affiliates in 40 nations, died April 10. The cause of death was not reported.
Instead of starting swimwear with Adidas Horst decided to start a separate company that would make swimwear. Horst called this new company Arena and signed a deal with Spitz when he retired after the 1972 Olympics.
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Adi’s daughters decided to sell their shares of the company. The change of leader and certain strategic decisions nearly caused bankruptcy for Adidas. 1978-12-06 Horst Dassler (1936 in Herzogenaurach, Middle Franconia - April 9, 1987)  :215 was the son of Adolf Adi Dassler, who founded Adidas.Horst Dassler started Adidas France in Landersheim, France, competing against his father's Adidas Germany and his uncle's Puma.After this event he founded Arena, a famous brand of swimwear.. Horst Dassler was Arena was created in 1973 by Horst Dassler, son of Adidas founder Adolf Dassler, in order to manufacture competitive swimwear.
Adi’s daughters decided to sell their shares of the company.
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3. Aug. 2020 Der deutsche Konzern verkaufte die kriselnde Sparte. Product types: Swimwear, Swim Bags, Swim Equipment; Summary: Competition
Además en 1973 fundó la compañía de fabricación de artículos para la natación Arena. En 1980 dejó Adi Dassler, egentligen Adolf Dassler, född 3 november 1900, död 6 september 1978, var en tysk skoutvecklare och industriman, ägare till Adidas.. Adi Dassler började under 1920-talet att utveckla skor hemma i Herzogenaurach i Bayern tillsammans med sin bror Rudolf Dassler och kunde under 1930-talet fira framgångar på löparbanorna med skor som låg långt fram i utvecklingen.